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Post by account_disabled on Dec 5, 2023 4:44:20 GMT
Besides testimonials, you can include product reviews and customer feedback. Consumers who can't find recommendations from trusted sources usually look for reviews online. Social proof helps you get sign ups by showing your customers that other people have purchased and enjoyed your product. Studies show that 90 percent of consumers will check product reviews before making a purchase. Adding product reviews or testimonials to your email sign up form will increase your signup rates by as much as 34%. Social proof works best when the numbers Whatsapp Mobile Number List are recognizable and easily verifiable. The more credible the social proof, the more likely it will be trusted by customers. PRO-TIP: When you lack social proof, you can use other motivation to improve conversion rates. A great on is FOMO or fear of missing out. The event management and ticketing website Eventbrite estimates that 69% of millennials have experienced FOMO. But it doesn’t stop there. An additional 33% of millennials say they have purposely tried to make their peers feel like they are missing out. Privacy policies While it may not seem like a conversion booster, privacy policies are becoming more important than ever. These days, consumers are concerned about their privacy and security, and it is important for online businesses to follow privacy regulations. Regulations include GDPR and CAN-SPAM. These laws protect consumer privacy and give them the right to withdraw their consent. Termly's privacy policy generator will help you create a compliant privacy policy. GDPR: There are a number of laws that govern the use of personal data, and email addresses are no exception. Not only is running afoul of these laws an extremely expensive proposition, but there are also heavy fines involved. Google was recently fined $56 million for processing user information improperly. Consent is at the heart of most data processing laws. Users must express their consent to receive promotional emails from your business. They should also have the option to opt-out of these emails.  It is important to keep in mind that GDPR requires consent from European Union (EU) users to process their data. Providing consent to users is crucial, and this must be included on all forms of email sign up. You should embed the Privacy policy somewhere easy to find. And if possible, make it visible on your website or app. If it's not, it could be a waste of time and effort. |
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